What is a CMS? Why use a CMS for management?
What is a CMS?
CMS software (short for “Content Management System”) is a content creation and management system.
The CMS is usually used to design websites or mobile applications, but it is also used to design and update documents, such as contracts, invoices or letters. It includes the management of layout templates and predefined texts. In addition, it allows you to create dashboards, surveys or questionnaires, and to generate statistics in different forms.
Why a CMS?
Between employment contracts, salary slips, invoices and estimates, a company has a huge number of documents to draw up and manage in the course of its business. Thanks to the CMS, the editing of documents is facilitated by the use of predefined layout and text templates and allows you to benefit from documentation specific to the company.
CMS vs ERP
An CMS specifically manages dynamic content, such as websites, statistics or documents. An ERP manages the financial flows of a company related to various transactions, invoicing or accounting.
CMS vs CRM
While a CMS allows the creation and management of dynamic content, such as websites, dashboards, statistics or documentation, a CRM supports the management of information flows linked to the company’s various relationships, such as contacts, e-mail communications, scheduled appointments, after-sales requests, etc.
Related article (available only in french)
MCA Time. (Online). 2022. ERP, CRM, CMS, software grouping… what is it? Available: https://mcatime.com/erp-crm-cms-regroupement-software-quest-ce-que-cest/
To summarize
A CMS (Content Management System) is content management software that plays an essential role in the creation, management and updating of various types of content, such as websites, documents, dashboards and much more.
It simplifies the content creation process by offering predefined layout templates and dynamic content management functionalities.
A CMS is particularly useful for companies that need to produce and manage large quantities of content efficiently, while maintaining visual and structural consistency.
It differs from ERP, which focuses on financial flows, and CRM, which manages relationships and interactions with stakeholders.
By using a CMS, a company can streamline its content creation and management processes, improving productivity and its ability to communicate effectively with its target audience.
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