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Illustration of the header of the CRM module of MCA-Kale

CRM : Customer Relationship Management
Customer relationship management

Greater visibility

Easy access to customer, supplier or other contact data and to the history of the various exchanges with the contacts.

Customer data analysis

Collection and analysis of data from various sources such as your website, marketing campaigns or online surveys.

Automated communication

Automated sending of emails and SMS to facilitate the exchange of information with customers, suppliers and other contacts.

Customer Management Software or CRM is a set of technical tools to capture, process and analyze information from customers, suppliers and employees.


The CRM tool
tool developed by MCA Concept enables you to collect and analyze information received from different channels in order to identify and segment customers according to their needs and interests. This allows you to implement targeted processes and increase customer satisfaction, which translates into optimal profitability for your company.

  • Ticket management
  • Analysis of after-sales surveys
  • Collection of information from the website
  • Scheduling and automatic emails sending
image rh staff management
Logo description of the MCA Kale CRM

CRM (Customer Relationship Management)

Customer Care Features

  • Alert
  • Importation of documents/notes/images
  • Automatic e-mail sending
  • Automatic SMS sending
  • Planning in a schedule
  • Linked to website, information collection
  • E-mailing
  • Event-based management
  • Transversality with other ERP, CMS documents
Logo description of the MCA Kale SRM

SRM (Supplier Relationship Management)

Product and service provider tracking features

  • Alert
  • Importation of documents/notes/images
  • Automatic e-mail sending
  • Automatic SMS sending
  • Scheduling in a delivery planning
  • Event-based management
  • Transversality with other ERP, CMS documents
Logo description of the MCA Kale ERM

ERM (Employee Relationship Management)

Employee task management features

  • Alert
  • Importation of documents/notes/images
  • Automatic e-mail sending
  • Automatic SMS sending
  • Planning in a schedule
  • Event-based management
  • Transversality with other ERP, CMS documents
  • Absence and illness management
MCA Kale software logo depicting a large origami bird

Software for large companies

MCA Colibri software logo depicting a small origami bird

Software for freelancers and craftsmen

To summarize

 

Our MCA Kale CRM (Customer Relationship Management) solution is an essential tool for managing your relationships with your customers in Switzerland and beyond.

Our CRM software gives you greater visibility of all interactions with your customers, suppliers and other contacts, making it easier to make informed decisions.

By collecting and analyzing customer data from a variety of sources, such as your website, marketing campaigns or online surveys, you can fine-tune your sales and marketing strategies for maximum effectiveness.

Our automated CRM simplifies communication by enabling the automated sending of e-mails and SMS messages, facilitating the exchange of crucial information with your customers and business partners.

Seamless integration with our ERP and CMS systems ensures seamless cross-functionality between documents and information, boosting your company’s efficiency.

Whether you’re looking to improve sales management, optimize customer service or manage complex projects, our CRM is the versatile tool your business needs. As a complete management solution, it enables you to make the most of your customer relationships by providing the tools you need to analyze, plan and manage interactions with precision.

Choose our MCA Kale CRM solution for exceptional customer service, efficient sales and project follow-up, all in an integrated system that simplifies your business management.

Our solution harmoniously combines development, measurement and functionality to offer you the best possible solution.